Frequently Asked Questions
28 answers to help you sell with confidence
Product & Coverage
(5 questions)Our standard policy includes General Liability ($1M per occurrence / $2M aggregate), Liquor Liability ($1M per occurrence), and Property Damage ($100K per event). This protects against third-party bodily injury, property damage, and alcohol-related incidents during events. Event Cancellation coverage is available as an add-on.
Traditional insurance charges a flat annual premium regardless of how many events the venue hosts. Our pay-per-event model means venues only pay on days they have events with revenue. For a venue hosting 100 events/year, this typically saves 30-40% compared to annual policies.
Yes! Many venues use us as a supplemental layer on top of their existing liability coverage. Our policy can serve as primary coverage for specific events, allowing venues to maintain lower limits on their annual policy and save money overall.
We cover most private and corporate events including weddings, corporate meetings, birthday parties, galas, fundraisers, holiday parties, and more. High-risk events like motorsports, fireworks, or extreme sports may require special underwriting.
Same-day coverage is available. Once a venue completes their onboarding, individual event coverage can be activated in minutes with an instant Certificate of Insurance.
Sales Process
(5 questions)Most deals close within 1-3 conversations. Small venues often close in a single call once they see the savings. Larger venues with multiple decision-makers may take 2-4 weeks to work through their approval process.
For small independent venues, it's usually the owner. For hotels and corporate venues, look for the Events Director, General Manager, or Risk Manager. Always try to get to the person who can say 'yes' without needing approval.
Use our Prospect Finder tool to search venues by location and type. Focus on event venues, wedding venues, hotels with event space, corporate conference centers, and unique venues like museums, farms, or wineries. These typically have inconsistent event schedules and benefit most from pay-per-event pricing.
This usually means they have an unaddressed concern. Ask: 'What specifically would you want to think through?' This reveals the real objection. Common concerns are coverage adequacy, switching costs, or needing buy-in from a partner. Address the specific concern and offer to send a comparison quote they can review.
Bring the Venue Owner One-Pager, a laptop for live quote demonstration, and business cards. The most effective tool is running a live savings comparison showing their specific situation. Download all materials from the Documents section.
Commissions & Pay
(5 questions)Starting Associates earn 15% commission on personal sales. On a typical venue generating $5,000/year in premiums, that's $750 in your first year. Commission rates increase as you advance ranks - Directors earn 25% on personal sales.
You earn commission every time your customer pays for event coverage - not just on the initial sale. As long as the venue continues using our platform, you continue earning. Top performers build portfolios generating $3,000-5,000+ in monthly recurring commissions.
Commissions are paid bi-weekly on the 1st and 15th of each month for all revenue collected in the prior period. Direct deposit is required - set this up in your account settings.
You earn override commissions on your downline's sales: Level 1 (direct recruits) 8-16%, Level 2 (their recruits) 4-8%, Level 3 2-4%. Override percentages increase as you advance in rank. See the commission structure in Getting Started.
Rank advancement is based on total personal sales volume AND active recruited reps. For example, Senior Associate requires $2,500 in sales AND 1 active recruit. 'Active' means they've closed at least one deal in the past 90 days.
Getting Started
(5 questions)1) Complete your account setup and submit required documents (W-9, contractor agreement). 2) Watch the onboarding training videos. 3) Review and practice the sales scripts. 4) Define your territory and identify 20 target prospects. 5) Make your first 10 outreach calls.
In most states, you don't need an insurance license because you're referring business to our licensed agency, not selling policies directly. However, some states have specific requirements. Check with your manager about your state's regulations.
There's no hard minimum, but inactive reps (no sales in 90 days) may be moved to inactive status and lose override earnings. We recommend at least 20 prospect contacts and 5 qualified conversations per week to build momentum.
Many successful reps started part-time. The key is consistency - even 5-10 hours/week of focused prospecting can build a meaningful book of business. Most top performers eventually transition to full-time once their recurring revenue grows.
Required: New Rep Onboarding, Mastering the Scripts, and Product Knowledge Certification. Optional but recommended: Advanced Closing Techniques and Building Your Team (if you plan to recruit).
Tools & Systems
(4 questions)Use the Sales CRM accessible from your dashboard. Create a lead record for each prospect, log every contact (calls, emails, meetings), and update the deal stage as you progress. The CRM also sends automatic follow-up reminders.
Use the Quote Calculator tool. Enter the venue type, estimated events per year, and average event size. The system generates an instant quote you can share via email or as a PDF. For complex situations, contact underwriting support.
Reach out to your sales manager for coaching on specific situations. You can also post in the Sales Team Slack channel where experienced reps share advice. For technical product questions, contact support.
Your Performance Dashboard shows real-time commission accruals, pending payouts, and payout history. You can also see your rank progress, team production, and leaderboard position.
Team Building
(4 questions)Focus on personal sales first to learn the business and build credibility. Most successful recruiters have at least 5-10 personal sales before they start building a team. This gives you the experience to train others effectively.
Share your referral link or submit their info through the Recruit Portal. They'll receive an invitation to apply. Once approved, they're added to your downline and you start earning overrides on their sales.
Look for people with sales experience (especially insurance, real estate, or B2B), existing networks in the events industry, entrepreneurial drive, and coachability. Past success in commission-based work is a strong indicator.
Help them complete onboarding, shadow their first few calls, do role-play practice, and be available for questions. The more successful your recruits are, the more override income you earn - so it's in your interest to help them succeed.
Still Have Questions?
Can't find what you're looking for? Reach out to your sales manager or support team.